Creative Agency: Partisan Du Sens
Project Type: Produced, Commercial Work
Client: Martell / Pernod Ricard
Location: Asia
Packaging Contents: Cognac
Packaging Substrate / Materials: Bottle
Long-time partners, Martell and Partisan du Sens create a unique and exclusive bottle in its design and but also its taste. NCF, an acronym for "Non-chill filtered", is a new catalog product for the nightlife asian market.
Martell proposes, for the first time in its history, a cognac filtered at ambient temperature which preserves all its potential. Soft and fresh, the liquid reveals apricot, citrus and vanilla aromas.
Martell offers a new vision of cognac. The NCF style, fresh and elegant reinvents the moment of tasting and invites itself in the heart of the night target.
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