Designed by Smith & Milton, United Kingdom.
This month sees the relaunch of Crabtree & Evelyn’s fine food range under a new packaging livery by Smith & Milton.
In response to a challenging brief to inject life and character back into the brand, Smith & Milton delved deep into the Crabtree & Evelyn archives and found generations of beautiful hand-drawn illustrations, reworking them into an opulent wrapping to deliver stunning, and highly effective results.Read more
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