5/1/11 Report - 1715 Fleet Gold Escudos Bring Good Prices

1714 Mexican 8 Escudo From the 1715 FleetThis gold escudo was one of two in the recent SedwickCoins auction that brought in bids of $13,000. The other was a Lima 8 escudo. Both of these high-priced cobs were 1715 Fleet coins from the Treasure Coast.Nice finds if you are lucky enough to come across one during a day at the beach. It does happen once in a while.On the low end of the spectrum for the

Sneaker Tissue Box

Designed by groovisions, Japan.

"Let's make it! Project lets Groovisions explore an idea of making "sneaker tissue boxes" which can be used to package sneaker shoes and can act as a tissue box at the same time. It is made from 100% recyclable materials too!

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Chin8Neri Redesigned

Designed by Angelini Design, Italy.

In the year 2000, Chinotto Neri S.r.l, was taken over by I.B.G., the Pepsi Cola distributor in Area Nielsen 4, who relaunched the product along with the new line of sister beverages Aranciosa, Limoncedro and Gassosa.

Challenge: To increase brand awareness with an initial distribution focus on the Italian regions of Campania, Puglia, Sicily and Calabria, through a complete restyling procedure aimed at recapturing Chin8Neri’s original popularity. To work on its brand image, packaging and slogan, programme new P.O.P. communications strategies aimed at trade and HO.RE.CA channels and a promotional campaign aimed at the consumer market. To also restyle the line of sister beverages Aranciosa, Limoncedro and Gassosa.

Results: Angelini Design managed to restore anew the original brand, conserving its most distinctive elements: the crown to express its glorious origins and the number 8 to recall the eight essential essences that are part of the recipe. The use of the colour black and the serigraphic print of the logo, label and clusters associated with a vintage style design for the packaging, have given Chi8Neri a completely new look while retaining its original character and refined style. Chin8Neri is once again able to transmit its historical authority and authentic nature. Angelini Design also restyled the Aranciosa, Limoncedro and Gassosa brands using a mixture of witty and ironic quotations.

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Greenpharma

Designed by Habermas Comunicación, Spain

Packaging design for natural cosmetic line Greenpharma, from Botanicanutrients brand.

A simple and elegant work, where information and ornamental details determine the final outcome. Examples are the illustrations, the text in bold colors, blind embossed or the paper used (Curious Metallics, from Arjowiggings brand)

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4/29/11 Report - Front Moving Through Today

Layer of Sand and Shells Accumulated on Front of a Treasure Coast Beach.This is pretty much the type of beach you'll see all along the Treasure Coast right now after the southeast winds.More on beach conditions below.The guys on the trail of the Atocha are having some luck. After the two-pound gold bar, now they just found an emerald ring. Looks like they are on a hot trail again.A day or two ago

4/28/11 Report - Two Pound Gold Bar & Various Other Stuff

Two Pound Gold Bar Found on the Trail of the Atocha on April 16 I mentioned this find in an earlier post and said I expected to get a picture of it. It has no markings and must have been smuggled. Below is a part of the story of the find as told by diver Tim Meade who found the bar. (The photo and story was received by email from the Fisher organization.)I finished my sweep around where the

Friggs Tea

Designed by Public Speaking, Sweden.

Swedish Friggs is mostly know for their health oriented products and herbal teas. They are now breaking their tradition of fruity teas (no pun intended) and releasing a line of black teas tastefully packaged by the design agency Public Speaking. The design is based round clean typography and simple symbols indicating the teas different flavors. The overall look has a retro feel and I like it.

via Below the clouds

4/27/11 Report - Fake Treasure Coins Found on Treasure Coast Wreck Beaches

Two Fake Treasure Coins Found on Treasure Coast Wreck Beaches.The one on the right was originally heavily encrusted, the other is almost as found. The one on the right is way too light for a treasure coin of the same size. Both would have been quickly identified as fakes by a simple acid test. You might not want to risk that though on a genuine coin.Is there anything worse for a treasure hunter

Xinti

Designed by Breanna Radermacher, United States.

Xinti sells flavored lemonade on dinner cruises and comes in a reusable wire basket. The bright and geometric patters serve as a center piece!

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Brodofino (Concept)

Designed by Fabio Bernardi, Italy.

This is the packaging I’ ve made during a aiap workshop, “Design Per” in Bologna last October. We had to design mark, graphics and packaging for a type of food. I chose a type of “pasta” for broth, the “Stelline”, a paste for children. I played both with shape and graphic. The pyramid shape opens on the top and the tip can be used as sealing cap. On the four sides of the pyramid I designed with “stelline” four funny characters. Four geometric faces each with a different expression, such as “good!”, “not good!”

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Alturia

Designed by Menta, Spain.

Alturia, from Alturia Wineries, is a white wine that focuses on native white varieties of Valencia and more representatives of the Valencia Denomination of Origin. Alturia Special White is a ‘blend’ of varieties Malvasia and Moscatel Romano Merseguera, which by its uniqueness becomes the more important.
The approach with which we designed this label for Alturia is the rediscovery of the traditional Valencian topics such as the “barracas” (traditional house buildings of the Valencian truck garden), from a contemporary point of view.

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Ipates (Student Work)

Designed by Geneviève Bouchard, Canada.

The assignment was to create two box, one for short pasta, an other for long pasta. The target audience was young people, between 17 and 25, mostly student.
The product name I found was ''i''. Not only it referred to pasta names (mostly ending by that letter) but it has cultural referents of products the target audience appreciate, as Apple line of products (Ipod, Iphones...).
The design was inspired by other products young people like, as clothing companies (like Billabong or Oakley).

4/26/11 Report - Old Gold Crucifix, and Regla

Part of Gold Crucifix Found on a Treasure Coast Wreck Beach Some Time Ago.The crucifix was heavily used. The face was rubbed a lot and the nose flattened. It appears to have a lot of copper in the gold, which makes it more brittle. You can see that it is broken. Part of the chain was found as well.I should have used this photo or a similar one on Good Friday.The last survey is over and the

Barú

Designed by Creneau International, Belgium.

Dark and pure, rich and honest, funny and crazy ... as long as it says Barú on the outside, you know you’re in for a delicious treat. Drawing inspiration from Barú’s finest fluffy, swirly and nutty chocolates and sipping from their sensational chai tea, we designed a range of packaging that put the funk back in the chocolate and the glee back in the tea.

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Choco Shock Bars (Concept)

Designed by Andrea Giorgi, Italy.

Project publication in the ADI Design Index 2010. Choco Shock bars enable poor-sighted and blind people to recognize varieties of chocolate by touch. The aim is to transmit multi-sensuality starting with the package that contains the chocolate and bring out the visual and tactile qualities of the card so as to offer a preview of the contents, transforming the packaging of the box-container into a real extension of the product. Using Braille on packaging would make any purchase more aware.

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4/25/11 Report - Figa & Wet Sand Areas

Figa Found Some Time Ago on a Treasure Coast Beach.A figa (or Higa) is a good luck charm of sorts. They have been used for centuries in this form. I ran across one today in the Florida Museum of Natural History Database that is made of wood instead of ivory and silver like this one. There is one that is more like this one in the Mel Fisher artifact database.I provided the link to the wood one

W.Wagtail

Designed by Voice, Australia.

It wouldn’t be a stretch to claim that birds are somewhat over represented on wine labels. When Voice was given the task of designing the packaging for Longview Vineyard’s sparkling wine, W.Wagtail, they recognised the importance of creating something that really stood out from the existing flock of bird themed labels.

Drawing on the audacious personality of the wine’s namesake, the Willy Wagtail, Voice modelled the label on the styling of bird watchers membership certificate from the 1940s. The ornithological subject matter was an opportunity not only to feature the local birdlife but also to feature the flora that exists around the vineyard, which hinted at the fruity and colourful flavours of the wine.

Voice dutifully handcrafted the entire certificate from scratch. To maintain the soul and structure of the original vintage certificate, Voice created the fictitious ‘Longview Sparkling Wine Society’ and its list of patrons and committee members, which cryptically referred back to those involved with the production and crafting of the sparkling wine.

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Cern - Terminus

Designed by Marx Design, New Zealand.

Artwork for drum and base albums has long since fallen into a formula of pixel fonts and industrial design but the problem with that is the music has moved on. Our approach was to embrace the surreal moodiness of Terminus, by creating six provocative airbrushed illustrations, all cropped in the iconic die-cut window of the cover. This gave fans the opportunity to slide in their preferred cover.

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4/23/11 Report - Treasure Hoard Found & Hunting at Hone

Backyard Finds From Fred D.Hundreds of pieces of centuries-old jewelry and other precious objects were found by a man turning dirt in his own back yard. The trove consisted of more than 200 rings, brooches, ornate belt buckles, gold-plated silver plates and other pieces or fragments, many encrusted with pearls, fossilized coral and other ornaments that were judged to be about 650 years old.Here

4/22/11 Report - Aquarina Beach & Fort Pierce Sand

Your Tax Dollars at Work. That is not a very big pile of sand yet considering all the fuss and muss. The sand that is being trucked in and dumped on Fort Pierce Beach is coming from out west of town. It is a very fine silty sand with very few shells or much of anything in it. I could see where a little of it had already been washed south. It is a white sand that contrasts with the sand that is

4/21/11 Report - Things Heating Up In the Tropics

NOAA Imagery of New Tropical System Developing.Well, well, well! Here is the big news for today. I've been mentioning my feeling that something would happen to knock some of the sand off of the beaches before long, but I really didn't expect this. Jim M. alerted me to a NOAA report about a system developing in the Atlantic already. It has been warm lately.We sure could use something to stir up

Adriana Mini-Pasta

Designed by Design Herynek, Czech Republic.

The project brief was to design new packaging of Adriana Mini-Pasta for children. The main characteristics are warm colours on each and illustrations of young animals. Every pack has it's own characters and it is really fun to look at!

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Peeze

Designed by SOGOOD, the Netherlands.

Context

Peeze provides top quality coffee, especially in the business to business area. They have been in existence for 130 years. Quality and sustainability throughout the whole chain is their central concern. The current packaging design does not reflect this.

Result

Quality and sustainability throughout the whole chain are illustrated by showing the proud farmer from the country of origin enjoying the final product. In one strong image the whole story is captured and justice is done to the human side of the process. Everyone within the company is very enthusiastic about the design. It also increases the pride in the company and in the Peeze brand.

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Thierry Schweitzer (Student Work)

Designed by Nicolas Specht, a French Student in Lisaa (Strasbourg). Really interesting ham packaging, I myself would buy this just for the awesome typography on it!

Thierry Schweitzer is a peasant butcher who has based his production on a traditional process : the pigs raised on straw. At the time of industrial development, he wanted to bring renewal in the delicatessen world.

The button-logo has been created by Pretexte, a French agency. I decided to design a packaging which use this original logo, that’s why I drew the parallel with the fashion universe. Finally, the pack is presented as a shopping-bag. You can now go shopping and buy ham without being ashamed, even if you are a fashion victim.

To break the codes of delicatessen, I preferred to use only fonts rather than a ham visual. Thierry Schweitzer is searching a new public. So he had to have a very daring and original packaging to break the codes.

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Nutra Pet

Designed by designojo, United States.

Value Pet Supply Co. a pet care wholesaler based in Dubai wanted to develop there own product line as an alternative to the large global brands. The assignment was to create a brand that could expand from a few initial sku's to a wide range of product offerings which went beyond the cat and dog categories, to include tropical fish, exotic birds and more. The goal was to develop a visual platform that positioned this value-priced brand as premium at a competitive price point. The assignment went to NYC based designojo. The scope of the commission included name development, a brand logo and package design.

Black and Decker Case (Concept)

Designed by Herald Ureña, United States.

The Black and Decker case is packaging designed to have a further use past carrying the power tool. Most users throw away their case or keep it in storage, usually in the garage. This concept is a wall mountable for various reasons. First - it allows the user to display their power tool (many craftsman see their tools as a statues symbol), second - it give organization and easy storage, third - The packaging has a continued life and becomes less wasteful. The metal rods that slide out from the side and bottom are so that the user can hang objects on them, like small tools, and oil rag, and cords.

This concept was done for a Black and Decker sponsored studio. It is only a theoretical concept and does not truly relate to the design work of the Black and Decker.
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Steen-Hansen Paint

Designed by The Metric System Design Studio, Norway. Awarded Gold at Visuelt 2009.

Steen-Hansen is a one of the oldest paint factories in Norway (since 1932), based in Bergen. It is in need of a complete overhaul of it's identity and packaging, and The Metric System Design Studio does the job - Clean, simple and attractive packaging for the range of paint packaging tins.

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Marmite XO Special Edition

Designed by The Core, United Kingdom.

Core Design has created an exclusive run of 200 hand-crafted jars for the launch of new extra-matured Marmite ‘XO’. A brand iconic in the UK, which has remained virtually unchanged for decades. The new flavour variant has been developed through an innovative social media campaign, creatively directed by The Core. In a unique example of consumer engagement, the brand offered its thirty biggest fans (so-called ‘super-lovers’) the chance to be inducted into a secret society, The Marmarati...

There they were given responsibility for refining the flavour, telling their story via blogs, social media sites and recruiting a wider group of members. Thanks to their work, hundreds of Lovers submitted proof of their love to www.marmarati.org in the hope of being initiated into The Marmarati’s ‘Second Circle’. One hundred and sixty made the grade.

Tasked with creating a beautiful, highly-collectable piece to reward this group for their efforts and welcome them into the society, The Core focussed on building rich vintage cues around Marmite’s key equities: black and gold. Each jar was hand-dipped in black wax and stamped with the gold crest of the Marmarati. The lids were finished with a watchstrap detail, individually signed and numbered by Lord Marmarati himself.

The resulting packs arrived with fans, selected press and buyers with an accompanying ‘taster’ jar of the finished XO product. Says Unilever’s Tom Denyard, Marketing Manager for Marmite, “The commemorative jar had to be something special – we were asking people to give up their time to submit proof of their love for the brand and the jar was their reward. It’s a testament to the quality of the design that when we ‘leaked’ images of how it would look, Twitter and Facebook exploded with conversation and entries increased threefold. Our Lovers just had to have one.”

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4/20/11 Report - Rio Mar and Auctions

Rio Mar is one of those shipwreck treasure beaches that I consider to be a secondary treasure beach. In my opinion it is not one of the top five or six, but still good. I like it because you can sometimes find older US coins and modern jewelry besides the rare cob. Unfortunately it was cut pretty nicely years ago but they fixed it up and it now has a lot of sand.The treasure ship there is thought

4/19/11 Report - Gold Atocha Bar Found & Wedge Wreck, and More on Hunting Tourist Beaches

Walking Liberty Half.Even 20th Century coins are affected by the salt water. Here is a greenie. Sorry for the poor photo.I just received news that a two-pound gold bar was just found on the trail of Atocha. Unfortunately it has no markings to speak of. Must have been smuggled.I expect to get a photo of that before long.Yesterday I mentioned that I would be giving some details on some of the

soundBooth (Student Work)

Designed by Ryan Chung, Canada.

The brief: To create an identity for a high-end Hi-Fi stereo equipment boutique with a severe, minimalist look. Design a logo and packaging for the in-house brand.

The solution: The icon within the word mark references the symbol for decibels, the measure of sound volume. High-end equipment maintains sound quality even at the highest volume. The packaging solutions showcase the products enclosed while reflecting the store’s minimalist identity.

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Delinatura

Design by Mika Kañive at ELISAVA, Escola Superior de Disseny, Barcelona, Spain.

The main idea of this project was to make an ECO-GOURMET brand for meat industry products. What we tried to represent with this labels and packs was their ecological soul but without falling at the cliche of using recycled papers or handmade typography. By using black and white farm photographs combined with the black and green graphics we got to a nice result, a strong brand that reflects what they wanted to communicate.

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Bio Tins (Concept)

Designed by Anne Kobsa, Germany.

The tins, containing biological conserved vegetables, are perfect for today´s busy people, who want to eat healthy and organic. Most of them don´t have time to shop and cook, so the tins fit quite perfect in those timetables.

Buy a lot, storage them in the pantry, use when needed - and live healthy!
Biological tin tomatoes, chamignons and peas got produced by organic farming.

The Labels are printed on organic paper, the illustration style, done with ink and aquarelle, gives a feeling for nativeness and pureness.

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L Donatellé Rose White Tea (Concept)

Designed by Adrian Gilling, United States.

L Donatellé Rose White Tea is the latest packaging concept for a line of family-owned, premium teas. For the packaging, I wanted to represent the delicate nature of tea-leaves through the subtle use of ornamentation, while also focusing of the floral aspects of the organically sourced wild roses present in this premium blend.

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Vinataba Select

Designed by Vuong Nguyen, Vietnam.

Vinataba is the biggest cigarette manufacturer in Vietnam. In the middle of 2010, they decided to develop a new top-class product line to compete with famous foreign cigarette brands. The briefing was given to our agency in September that year, our team worked together during two first months to create tons of package design solutions. After five rounds of presentation and three rounds focus group, this is the winner. Fortunately, it's still kept (mostly) the original look since the concept phrase. Its metallic paper up the design to the next level. The design must match these criteria: masculine and bold to demonstrate the strong but smooth taste of cigarette, and last but not least: unique.

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Marba

CSO Design and Communications of Brazil planned and performed all overhaul and new design for the packaging of Marba, famous for delicious mortadella.
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