TAITA 40 (Student Project)

Designers: Karen Cedeño & Edwin Bowen
Project Type: Student Project
School: Escuela Superior Politécnica del Litoral (ESPOL)
Course: Final Degree Project
Tutor: Jefferson Romero M.A.
Location: Guayaquil, Ecuador
Packaging Contents: Playing Cards + Accessories
Packaging Substrate / Materials: Paper, Wood
Printing Process: Digital Print, Laser Cutting

“Cuarenta, more Ecuadorian than ever”
TAITA 40 is a set of playing cards and accessories for the traditional Ecuadorian game “Cuarenta”, inspired by the iconography and characters of the Huancavilca and Inca cultures, the last ancestral villages belonging to the coast and high land mountain regions of Ecuador during the time of Spanish conquest.

The color palette and packaging designs of the “Cacique” and “Inca” lines give the product a classic and traditional image. The wooden packaging preserves adequately the playing cards and its accessories, while the flexible lid allows to manipulate the items without any difficulty. The laser cutting technique in the wood besides the flexibility of the material, leaves an odor trace in the packaging, turning it into a characteristic element of the product.

As a final result we obtain an object that carries culture and traditions that pays tribute to the elements that have formed the identity of our country.

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Flight Cards

Designer: Fonzie Cuaycong
Project Type: Produced, Commercial Work
Client: Flight Cards
Location: Brooklyn, New York
Packaging Contents: A Deck of Cards
Packaging Substrate / Materials: Air-Linen Finished Cards, Satin Finished Box
Printing Process: 4C Printing

It was always hard to separate "His Airness from his shoes. From the very first pair of Black and Red 1's, these sneakers have represented the evolution of elevation, and told the story of a player who never kept his feet on the ground.

This deck of cards is a tribute to the greatest basketball player–and the greatest sneaker legacy–of all time.

Each suit has a curated selection of Jordans featuring, arguably, the most important sneakers of Jordans legacy–the first thirteen. These thirteen silhouettes were the sneakers that propelled him to fame, and were designed and worn during the beginning and final games with the Chicago Bulls. The Jordan model relates to the rank of the card: ace is the Jordan 1, 2 is the Jordan 2, 3 is the Jordan 3, etc.

The design features my own personal illustrative style, while still giving tribute to the shoes and the traditional complexity of playing card design. Each suit icon resonate the details of specific Jordan soles. The card designs use details from Mike's decorated past on the court, on television, and in Chicago.

In the deck, the ace and number cards have a consistent design with interchanging sneakers, while the jack, queen, and king each have a separate design. This is similar to how hierarchy is created in traditional playing cards, by using a visually-specific design for face cards and number cards.

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Game of Stranger

Creative Agency: Stranger & Stranger
Project Type: Produced, Commercial Work
Packaging content: Board game
Location: USA

Lust and death. The ideal companions to any of our liquor brands for a perfect night in.

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Thinky (Student Project)

Designer: Jisu Hwang
Project Type: Student Project
School: Hongik University
Course: DESIGN STUDIO (4)
Tutor: Hyunkyoung Park
Location: Seoul, Korea
Packaging Contents: Children instructional tool
Packaging Substrate / Materials: Paper
Printing Process: Digital printing, Silk screen printing

‘Thinky’ is a brand of educational toys to develop children’s thinking ability. Unlike existing compulsory programs, Thinky helps to develop thinking ability naturally through games and plays. In this program, children encounter various types of problems, and they find out solutions through interesting activity themselves. In this process, children’s brain will be constantly stimulated, and thinking ability will be developed naturally and effectively.

In developing the brand, package, and promotional tools of these properties, I took the idea of ‘thinking’, which is the core of children’s education, as a motif. This motif has been expanded and branded 'Thinky' in the sense of 'imaginative and thoughtful child'. In addition, in order to take advantage of the characteristics of this product, I came out with BI and package design that can be visually appealing to children. This will increase the interest of children in learning and also will improve their learning more effectively. Furthermore, I have developed various characters for such purpose, for children to interact naturally with the characters.

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Uppy

Creative Agency: AIDA PIONEER Branding & Creative
Project Type: Produced, Commercial Work
Client: Uppy
Location: Minsk, Belarus
Packaging Contents: Smart toys for kids
Packaging Substrate / Materials: Plastic, Paper
Printing Process: Offset printing

Uppy – it's smart toys for children (0-3 years)

The key visual image design has become a family of cute funny giraffe, made ​​in a modern cartoon style. Laconic logo reflects the brand idea – " smart quality toys, which harmoniously grow and develop your child ." Packaging design is versatile and adaptable to a wide range of toys brand.

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De Dier - Modular Game For Grown-ups (Student Project)

Designer: Faye Zhou
Project Type: Student Project
School: Pratt Institute
Course: Design System
Tutor: Alisa Zamir
Location: New York
Packaging Contents: Toy
Packaging Materials: Metal

De dier is a modular game for grown-ups, which is inspired by de stijl cow. Ten 3d modular shapes are designed to be combined by magnet connectors to creat your own mythical creatures that once existed in your imagination as a kid.

What's Unique?
By offering endless combinations, de dier brings back the childhood memory and missing creativity to grown-ups.

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Berghain ze Game

Design: Joakim Bergkvist for Ninja Print
Creative Director: Alexander Kandiloros
Project Type: Concept
Location: Göteborg, Sweden
Packaging Contents: Card Game
Packaging Materials: Paper

All kinds of people are standing in line trying to get into Berghain, Berlin’s and probably the world’s most notorious night club. Notorious not only for being a one of kind experience but also for it’s difficult to define door policy. Many have stood in line for hours only to be politely turned away once they reach the door and there are countless theories on what it takes to be guaranteed entry.

In Berghain ze Game you assume the role of the pointer of this legendary establishment and it is your job to foster the right mix. Let the right people in, outshine your colleagues and win the game!

Behind the project are two swedes – game developer and publisher Alexander Kandiloros and graphic designer and illustrator Joakim Bergkvist. It started as a joke but soon developed into a serious effort to make a quality game paying homage to the world's number one techno palace. Now they are looking to fund the project through Kickstarter.

The game design is very much inspired by the unique characteristics of the venue and it’s diverse spectrum of patrons. The packaging is based on the contrast between the raw industrial feel of the place itself and the thought through self-expressive looks of it’s visitors. It comes in a corrugated cardboard box with a stylized image of the iconic industrial Berghain building. A holographic foil label on the top lid adds some style, elegance and fun to the otherwise raw impression. The line of cards represent different club goers illustrated in a simple yet surrealistic humorous style. Since the story of Berghain began long ago with a gay fetish and techno club called Ostgut and still today has this heritage as an integral part of it’s identity, the best cards to acquire in the game are the gay ones.

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Little Roots (Student Project)

Designer: Cindy Tan
Project Type: Student Project
School: Fashion Institute of Technology
Location: United States
Packaging Contents: Toys, Clothing
Packaging Materials: Wood, Paper

Little Roots is a children's boutique store, focusing on natural and eco friendly products. Their goal is to create the healthiest and safest products for children. They are a brand that engages with the customers and is committed to protecting the planet. The design approach is revolved around a look that is sophisticated yet still playful with bright illustrations, establishing a brand that appeals to two audiences - children and adults. The patterns for the clothing line are distinguished by the four seasons and the design for the toys take inspiration from animals in nature.

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Ritjakten

Designer: Frida Clerhage
Creative Director: Alexander Kandiloros
Illustrator: Clara-Cecilia Dias-Taguatinga
Project Type: Produced, Commercial Work
Client: Ninja Print
Location: Gothenburg, Sweden
Packaging Contents: Board Game
Packaging Materials: Mostly paper (and a plastic tray)

Ritjakten is a Swedish circus-themed board game for the whole family, where players draw and guess to win the game. The goal was to make a product that families will want to display in their homes, rather than hide away after playing (as is what most people do with most games). The design motto was "What would Wes Anderson do?"

Ritjakten is playable with young children who can't read yet as well: Children get an advantage both when drawing and guessing. The red cards are illustrated with the name of what's on the card written underneath in classic Futura. This way, they can also be used as cue cards when not playing aiding in teaching children to read. When playing with young children, they also get a head start guessing: Both sand glasses are turned simultaneously, and it's only when the red 15 second sand glass is empty that grown ups can start guessing.

Product design and illustrations are by Frida Clerhage; freelance illustrator, artist and designer based in Gothenburg, Sweden. She's currently studying a bachelors degree at HDK school of design and craft. She has a soft spot for colorful patterns, graphite, ink, plants, and ”humanimals”.

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MAKERS

Creative Agency: Chad Michael Studio
Lead Designer and illustrator: Chad Michael
Project Type: Produced, Commercial Work
Client: Dan and Dave Industries, Inc.
Location: San Diego, CA
Packaging Contents: Playing Cards
Packaging Materials: Paper, Wood, Leather, Brass

After two long years of meticulous design we’re pleased to unveil a project that will rival all those that came before it. MAKERS are the most intricate and luxurious deck we’ve produced to date. From the moment the cellophane comes off, to the first perfect faro, it’s evident no detail was spared. MAKERS is the meeting point between art and functionality—they are an experience to behold.

We produced MAKERS to our highest standard of production. Each tuckcase has been embossed and stamped with layers of gold-foiling. The result is nothing short of breathtaking. Out of the box, conjurors and collectors alike will enjoy 14 custom illustrated court-cards representing the foundational “makers” civilization has been built on. To us, these individuals are the pillars of unparalleled craftsmanship: something that we hold in the highest regard. MAKERS are both a tribute and a celebration.

Printed by the U.S. Playing Card Co. using our proprietary “crushed stock” process to create a more refined and lighter deck of playing cards.

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Discover Siberia

Creative Agency: Proektmarketing +1
Producer: Alexander Osadchy
Art Director: Maksim Kuldoshin
Copy Writer: Diana Shatalova
Illustrator: Pavel Smolyakov
Photographer: Vladimir Barabash
Project Type: Produced, Commercial Work
Location: Krasnoyarsk, Russia
Packaging Contents: Souvenir game
Packaging Materials: Paper

Siberia is in the middle of nowhere; a green spot on the geographical map. A place of natural contrasts and unheard of variations where ringing winter frosts and exhausting summer heat are not considered being radical. Siberia is widely known to be situated in Russia, whereas people are asked about its location the answers probably could be very conflicting, especially concerning people who have never been to Siberia.

Siberia is not just a region; it's the way of life. Siberian people are strong, firm and enduring. We were born, we live and work here. We adore it and are willing to show you our home. This game will help you to know and understand that Siberia is not as savage as it might seem to be. Discover Siberia!

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Helmet Hair (Concept)

Creative Agency: DDB Copenhagen
Creative: Simon Higby, Clara Prior-Knock
Design: Simon Friis
Prototyping: MOEF
Project Type: Concept
Location: Copenhagen, Denmark
Packaging Contents: Bike Helmet
Packaging Materials: Recycled paper and cardboard

Jump on your bike, put on your helmet and look like Justin Bieber while cruising for the sunset.

This could become a reality, if Lego or Playmobil has the guts to take on the challenge of Simon Higby and Clara Prior-Knock. Two creatives from Scandinavia, whom have come up with the concept of the Helmet Hair. A project that has come a long way on sheer determination and creativity.

“44% of children surveyed don’t wear a helmet while riding a bike, they wanted to come up with a design that kids would want to wear without being forced, and this essence should shine through both product, design and packaging.” The prototype was made by Danish design company MOEF using 3D mapping and printing technologies. The project was used as case for Higby's master thesis as well as exam project for interns, but still only made it to the prototype phase.

The concept of the packaging is that "life is supposed to be fun." Kids can both have fun and be safe at the same time. The conceptual packaging showcased here, was meant to be played with. When a kid receive his or hers Helmet Hair they take it out of the package and put it on. When their "new hairdo" is safely secured on their heads, they can flip the packaging box inside out, and it reveals something extra. Maybe it turns into a police siren for you to put on your bike and become an awesome playmobil cop. Maybe it becomes the head of a mighty steed to put on the front of your bike, or maybe something else entirely. The idea was to incorporate known elements from the Playmobil or Lego universes and give kids the ability to put it on their bikes, have fun while biking, living out their imagination and be safe while they do it.

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Don Quixote Playing Cards - Hidalgo Deck

Creative Agency: Cellar Window
Creative Director: Nam Tibon
Project Type: Backerkit Pre-order
Location: New York, USA
Packaging Contents: Playing Cards

The Hidalgo deck features a classic matte black finish with gold foiling on all sides. It will also have a custom perforated seal design. The decks are limited to about 1,600 pieces and will ship this December worldwide.

Don Quixote "Hidalgo deck" will be printed on Diamond Finish that is a traditionally cut European card stock thus offering a great snap and feel to it. The deck will be made with premium quality by the experts at Legends playing card co.

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Whimsical Playing Arts | First Edition

Creative Agency: Oksal Yesilok
Project Type: Produced, Commercial Work
Location: Istanbul, Turkey
Packaging Contents: Playing Cards
Packaging Materials: Paper, Print

This deck 54 cards are the reinterpretation of the known playing cards symbols with a different design. Inspired by the logo of Whimsical, the concept of the design is determined and supported by illustration. Limited Edition - 200 deck.

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Abecedarium

Creative Agency: Nueve estudio
Illustration: Grace García
Project Type: Produced, Commercial Work
Location: Spain

Abecedarium is a great tool for helping the young ones make the first step in learning to read and write, strengthen their various skills associated with language acquisition, contribute to their cognitive, effective and autonomy development, learn vocabulary and concepts in English and Spanish and develop creativity, both individually and as a group.

Nueve estudio worked as the art department, creating the design of the set as well as coordinating with suppliers for the production. Grace García was chosen to be in charge of the illustrations.

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Play (Student Work)

Designed by Ani Bijoyan, a student at the Fashion Institute of Technology, United States.

Play is collaborative design between Stephanie Felicita Smith and Ani Bijoyan. It is a line of adult toys for women who aren't shy about their sexuality. With black and white photography complimented with a pop of color Play is elegant and sexy. Clearly displaying what each product inside the package is with a touch of attitude. Play's tagline "anyway you choose to give it" suggests that it is a playful and fun brand.

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Portfolio Board Game (Student Work)

Designed by Kevin Trow, a student at the University of Texas, United States.

The Idea was to create a playable game designed for creative professionals. The game pieces that the players can choose from include art careers including design, drawing, painting, printmaking, and sculpture. Along the way the players will fall on “career advancement” tiles or “career disappointment” tiles and they must choose a card that makes the player move back and forth accordingly. The first player to the victory tile wins.

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DressUp Boy (Student Work)

Designed by Markus Ölhafen, Austria.

This is a personal project I realised for my girlfriends birthday.

It is a magnetic dress-up puppet, made out of printable magnetic foil and cardboard.
For the packaging I tried to use materials with a natural feeling to create a handmade-touch. As an inspiration I thought back to primary school when we made small cardboard puppets that could be dressed with paper clothes.

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Gatorade

Designed by Ziggurat Brands, United Kingdom.

Sport is a serious business and there's often a fine balance between success and failure. With Gatorade it was about striking the same kind of balance between communicating its sports performance enhancing benefits, while retaining the brand’s scientific credentials and establishing a credible position as a natural product. ‘…and with an astonishing, intelligent performance Ziggurat comes up on the inside, leaves the rest of the field behind and hurtles first across the finishing line.

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Force Energy (Student Work)

Designed by Jack Redmond, Ireland.

Need a boost at sports training? Force Energy drink, bar and multi-vitamins are the best way to stimulate your mind, body and spirit. Our delicious fruit and nut energy bar, tasty energy drink and nutritious multi-vitamins are a unique combination for the perfect power kick. Once consumed as part of a healthy diet, your mind, body and spirit will be fully recharged! For this project, I intended to create range of energy products that would appeal to teenagers and adults particularly those involed in sports activities. The three products could also be targeted at people who need a wake up in the morning or students studying for exams. The main design of the product range aims to promote energy thus the battery symbols. I was inspired by my old science books from secondary school especially the diagrams of batteries and electrical theorems.