Designer: Kelsey Layne
Project Type: Concept
Location: London
Packaging Contents: Acai Bowl
Packaging Substrate / Materials: Plastic
Printing Process: Digital printing
Acai Pop was created for those, who like myself are always on the move whilst constantly striving to find the perfect work life balance without neglecting nutrition or health. With the Acai Pop tag line 'Add a pop of colour to brighten an early morning' in mind, the design reflects the vibrancy of each ingredient.
The hand drawn logo uses elements from the illustration of the Acai berries to create its form, whilst also looking as though it will pop itself.
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